I’ve made some mistakes, as I mentioned yesterday. However, there have been some awesome moments this blog has seen. This blog itself is awesome.
For one thing, how many blogs have you seen that matches this theme? That’s what I thought. Nothin’, baby! Look, this blog is its own. It’s not better or worse. It’s different. Your blog is different. That’s how it should be. Don’t go copying off of others. Be your own brand. Your own style. Embrace that.
We all f up at some point. I’ll tell you how bad it was managing this blog.
1. Not having a plan
I started this blog without a real plan for it. I didn’t even know how to describe it. I remember one time this guy asked me “what do you do?” and I was all excited when I said “I write on my blog” and he’s like, “cool, what do you write about?”
See, back then it was Dante’s Opinion. So, everything I wrote about was centered around my opinion. So, I felt like some sort of self righteous, arrogant, stereotypical blogger dude when I said “I write about my opinion on stuff. It’s called Dante’s Opinion so it’s my opinion on whatever topics”
Yuck. I didn’t even have like, a genre to express my opinion on. I was ready to talk about anything. Sports. Politics (idiot). Culture. All of that and more. I just jumped in without really thinking about it all.
When you compare it to what you see today, you realize what I’m saying. Like, today there’s a blog and I got sexy logos and a newsletter and all of these things. There’s research involved with the name of the blog and “optimism” and all of that. Like, there was ACTUAL PLANNING going on. Building a strategy and stuff like that. Having a vision and sticking with it. Those previous years was me gradually coming to the realization of what I wanted to do with this space.
I mean, you saw this coming. We’ll talk about the worst year in terms of views for this blog. We’ll exclude 2018, for obvious reasons.
No, I have to admit, I thought 2011 would be the worst year. That was when I first started my blogging journey. I had no idea what I was doing. But, in 2012, things went downhill as I didn’t even get half of the views from the year prior.
2012 was, indeed, the worst year. And I have no idea why.
Still, 2011 and 2012 combined didn’t get me 1,000 views. Christ. I mean, c’mon, dude. 2018 already has more views than those two years combined. And 2018 is trying to avoid being the third worst view year. Like, dang!
This might make me sad, but I want to talk about the blog’s best year, in terms of views.
That year, was 2015. It barely beat out 2014. Ever since 2015, each year has gotten a LOT worse for the blog’s performance even as my love for it grows. For instance, 2016 saw 2015’s views drop by more than half. And 2017 dropped even more.
So, what’s the deal with 2015, and why did things drop?
So, 2011 was an interesting year. That’s when I started writing this blog. Now, seven years later, and many posts written, I see that there is one post that has dominated the blog’s views. And it was published in 2013, the year the blog started its rise to power.
What’s interesting is this post was a sequel post. The first post actually has pretty poor views, so I still have to wonder why this one is the clear winner. Is it because people really do like sequels? I really don’t know.
When I tell you what this post is, you’ll probably agree. I’ve sort of told you what kind of post consistently gets the highest views. Quite honestly, this series is the largest series I’ve ever done, and it has carried this blog year after year. My optimistic stuff doesn’t sell well compared to this.
It’s a special announcement! The Optimistic Report is a weekly series I have here on this blog. I usually post like 2-3 positive or good news and a couple of other stuff.
Well, I’m doing another version of that on YouTube. Take a look at the intro video as I explain in greater detail. Make sure you subscribe as well! The series will run on the same day as here on the blog.